Geoff Reiss

Position: GM of Yahoo Sports

Geoff Reiss is the GM of Yahoo Sports. His career in media has spanned digital, print, television and live events and he’s helped shape some of the most innovative and successful media businesses in sports.

After spending six years at Spy Magazine he joined Starwave, a digital media and technology company founded by Paul Allen. While at Starwave, Reiss oversaw the launch of,, and and managed the creation of ESPN’s Fantasy and Insider products.

While at ESPN he managed ESPN the Magazine, oversaw the development and acquisition of the Peabody Award winning documentary Black Magic and led ESPN’s licensing efforts including the company’s groundbreaking deal with Electronic Arts.

After leaving ESPN Reiss was the CEO of the Professional Bowlers Association, led sports partnerships at Twitter and grew early stage digital media companies as a consultant and board member.

Reiss leads Yahoo Sports and works with Verizon, Verizon Media’s corporate parent developing the next generation of digital sports experiences for fans across all platforms in all territories.


Gaming Americas is part of Hipther Agency, the parent brand of several leading media outlets which serve a large variety of industries and sectors. We take pride in our work and continue to grow our palette of services and exposure options for leading brands around the world. Our team is committed to creating visibility of your business and the services you offer through digital media exposure and live events / conferences by building effective and stimulating environments that can serve as a platform to build your business and enhance customer relationships and experiences. Our events attract world-class experts, way seers, achievers and decision-makers, who are looking for solutions and innovations to help move their businesses forward. The official company (PROSHIRT SRL), has been listed for 4 years in a row among the top 3 Advertising and market research agencies in the local Top Business Romania Microcompanies based on its Financial Reports. Contact us: Editorial / PR Submissions: Copyright © 2021 Hipther Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania